TARGET REGION
POPULATION
1.2
BILLION
UN predicts a population between 1.5 and 2 billion by 2050
ECONOMY
6
COUNTRIES
Six of the world’s ten fastest-growing economies in the previous decade
YOUTH
11
MILLION
Young people will enter the labor market, every year, for the next decade.
JOB MARKET
95
MILLION
Young people lack the basic skills to be competitive in the labor force
MOBILE
45
PERCENT
Percentage who own a simple mobile phone; 25% more men than women
Sub-Saharan Africa. Target region of Simu+ where it is to offer lifelong learning opportunities for all.
LITERACY
50
PERCENT
Percentage of adults that are illiterate or semi-literate
INCOME
2
THOUSAND
The average annual income in US$. 40% live below the poverty line
INFORMAL SECTOR
80
PERCENT
Percentage of people working in the informal sector
AGRICULTURE
69
PERCENT
Percentage of people working in agriculture. Half of the farmers are women
LANGUAGES
1000
LANGUAGES
The most linguistic diverse region in the world

well-informed citizens
capable of taking good decisions|

designed for illiterate and
semi-literate populations
|

their income if they get the
right information
|

attractive for young people|

the right skill sets to flourish
in the informal sector|

between people’s skills and
what is needed in the job market|
Simu+ explainer video
Mobile learning for Africa
Simu+ disrupts and democratises adult education and changes the way (young) adults in sub Saharan Africa gain skills and educate themselves, including the illiterates and semi-literates. Courses are voice based and accessible by all mobile phones, including the most basic ones. Lessons are offered in multiple local languages with Interactive Voice Response (IVR)‐interaction for engagement and progress tracking. The Simu+ courses are aimed at increasing people’s chances of getting a job, improve farming outcomes, and making money in the informal sector and health.